Storytelling has become quite the buzzword circling the business world, so let’s unpack what it looks like to use equine storytelling in your horse business’s marketing efforts. But first: stories. What’s the big whoop? Our brains are wired to connect with them. Think about it. Stories have been in your life for as long as […]
Written by Guest Contributor Caroline Arendt What do you get when you mix one of the most-downloaded social network apps with snappy, digestible and fun content? You get Instagram Reels. Similar to TikTok, Instagram users can record and edit together 15 to 30-second video clips set to music and share them to their Stories, Explore […]
As an equine professional, you have a lot going on. Think about it… caring for one horse (let alone an entire barn) is a large task. You have to balance their nutrition, keep their health in check, and exercise them regularly. On top of that, running a business is not for the faint of heart. […]
Instagram is a powerful place to build community and get inspired, so I am sharing my favorite ten equestrian social media accounts – from one horse girl to another.
